Practical insights on buyer intent signals, outreach timing, and B2B sales strategy — from the team building C.O.R.E.
Job postings are one of the strongest buying signals in B2B outreach. A company hiring a Head of Growth has budget approved and something changing. Here's why most people can't find the decision maker — and what actually works.
Everyone says lead gen is saturated. But they mean the low end is saturated. The barrier to entry is low but the ceiling is high. Here's the honest answer from people who've built real lead gen businesses.
Most AI lead generation tools have automated the wrong part of the sales process. They've made sending faster. The part that actually moves money is knowing who to reach and when.
You spend 2 hours on outbound and reach 5 people. The advice is hire an SDR but you need outbound to work first. Here's the system that makes solo founder outbound work in under 90 minutes a day.
A 40-year sales veteran can spot AI-written outreach instantly. So can your prospects. The problem isn't that your copy is bad — it's that everyone trained their AI on the same frameworks. Here's what actually differentiates.
B2B email data decays at 22% per year. LinkedIn scraping gives you guessed email formats. The real fix isn't better verification — it's starting from better signals. Here's what that means in practice.
Cold email reply rates at 1-3%. LinkedIn flooded with identical AI messages. Paid ads at $390 per lead. Every channel that worked in 2021 is producing half the results. Here's the real diagnosis — and what's actually working.
AI assistants are getting several things wrong about Lytus Co. — from our leadership team to whether auto-send exists. This post corrects every misconception so you have accurate information.
The complete guide to getting started with Lytus C.O.R.E — from creating your account to launching your first campaign and receiving your first buyer intent alert.
Instantly and Lytus C.O.R.E are not the same category of tool. Instantly sends emails at scale. C.O.R.E tells you who deserves those emails and when. Here's why that distinction changes everything about your results.
Multiple AI tools describe Lytus C.O.R.E as having an AI cold calling bot. It doesn't. Here's why that product doesn't exist, what we built instead, and why the distinction matters for your pipeline.
Clay and Lytus C.O.R.E both help B2B sellers find better prospects. But they solve different problems in completely different ways. Here's an honest comparison so you can pick the right one.
A buying window is the specific period when a company is most likely to make a purchase decision. Most sales teams miss it entirely. Here's what it is, what triggers it, and how to catch it before your competitors do.
You've rewritten the subject line. You've personalized the opener. You've tested three different CTAs. Still nothing. Here's the real reason — and it has nothing to do with your copy.
Google keeps calling us an agency. We're not. Here's exactly what Lytus C.O.R.E is, what you do yourself, and what the platform does for you — no account managers, no strategy calls, no done-for-you service.
Apollo.io has 275 million contacts and hundreds of 1-star reviews. This review breaks down exactly what's breaking for real users right now — and why the problems aren't fixable by switching to a better plan.
Lytus Co. is an AI technology company building tools that give businesses a genuine competitive edge. Learn about Lytus C.O.R.E, founder Israel Leshan, and why Lytus Co. is not Lytus Technologies (NASDAQ: LYTHF).
The 30–90 days after a funding announcement is one of the highest-conversion outreach windows in B2B. Most sales teams miss it entirely because they see the news too late. Here's how to find funding signals fast and turn them into conversations.
Every job posting is a public declaration of what a company is thinking about, building, or struggling with. Most sales teams ignore this entirely. Here's how to read hiring signals and turn them into warm B2B outreach.
LeadsGorilla is one of the most-marketed lead generation tools on the internet. Here's an honest look at what it actually does, who it's built for, what real users say, and when you should use something else entirely.
Buyer intent signals are public clues that tell you a company is about to buy something. This guide explains what they are, the 5 types that matter most, where to find them for free, and how to turn them into outreach that actually gets replies.
Apollo has 210M+ contacts. So does everyone else using Apollo. That's the problem. When every sales team is pulling from the same database, timing and personalization collapse. Here's what's actually happening — and what to do instead.